TVS Motor Company formed an alliance with Abans Auto a leading distributor in Sri Lanka

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TVS Motor Company said that it has formed an alliance with Abans Auto a leading distributor in Sri Lanka to launch TVS King, the 200 cc passenger three-wheeler in the Sri Lankan market. As a part of the agreement, the Company will leverage Abans Auto’s network of over 200 showrooms and appointed dealers in strategic locations around Sri Lanka. Furthermore, Abans Finance will provide finance schemes to the customers of TVS Motor Company at affordable rates, the company said in a filing to the Bombay Stock Exchange.

Commenting on the partnership, R Dilip, Senior Vice President - International Business, TVS Motor Company, said, “Abans Group is a respected and trusted brand in Sri Lanka. Their auto subsidiary, Abans Auto has an unrivaled distribution of 200 showrooms and touch points across the country. Known for providing superior customer experience in sales and service, it is an ideal platform for TVS King to gain acceptance in the country.

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